Not an SEO Expert but SEO Learner Since 2011 | Vivek Sharma

  Client:   Yooshopper   (E-commerce platform) Project Duration:  2 months SEO Services Provided:  Full-Stack SEO including Audit & Analysis Fixes, Keyword Research, Competitor Analysis, On-Page SEO, Technical SEO, Link Building, Content Revamp, Blog Posting, Guest Post Outreach, and Internal Linking. Initial Challenges: When Yooshopper approached me, the website faced significant challenges in terms of SEO performance, including low authority score, minimal organic traffic, and weak keyword rankings. Here's a snapshot of the initial metrics: Authority Score:  8 Organic Traffic:  500 visits/month Backlinks:  300 Top Organic Keywords:  30 Approach: Full-Stack SEO Strategy 1.  SEO Audit & Analysis Fixes: I began by performing a comprehensive SEO audit that uncovered multiple technical and on-page SEO issues such as slow site speed, broken links, duplicate content, and unoptimized meta tags. I have implemented fixes immediately...

In the ever-evolving landscape of digital marketing, staying updated with the latest SEO trends is crucial for businesses aiming to maintain a competitive edge. As search engines become more sophisticated and user behavior continues to change, SEO strategies must adapt accordingly. Here’s a comprehensive look at the latest SEO trends in 2024 that every marketer should be aware of. 1. AI-Powered SEO Artificial Intelligence (AI) is revolutionizing the SEO industry. Google's AI algorithm, RankBrain, and the introduction of MUM (Multitask Unified Model) have made search engines smarter. These technologies understand context and intent better, leading to more accurate search results. Utilizing AI tools for keyword research, content creation, and data analysis can provide a significant competitive advantage. 2. Voice Search Optimization With the growing popularity of smart speakers and virtual assistants like Alexa, Siri, and Google Assistant, optimizing for voice search is more importan...

Hey there, digital dynamos! 🚀 Are you ready to take your WordPress website to the next level with some cutting-edge SEO wizardry? Buckle up, because we're diving into the exhilarating world of Programmatic SEO! Gone are the days of static keyword stuffing and manual optimizations. Today, it's all about harnessing the power of automation and data-driven strategies to skyrocket your site's visibility and rankings. And guess what? WordPress, the powerhouse of website creation, is your ultimate ally in this thrilling quest for SEO domination. But first things first, let's demystify what Programmatic SEO is all about. 🕵️‍♂️ What's the Buzz About Programmatic SEO? Picture this: a dynamic approach to SEO that adapts, evolves, and optimizes in real-time. That's Programmatic SEO in a nutshell! It's the marriage of automation, AI, and data analytics to supercharge your website's performance on search engines. Why WordPress? Ah, WordPress – the Swiss Army knife o...

  Image Seouce: seroundtable.com Google has  announced  a new Googlebot, a new Google crawler, named  Google-Extended  that you can use to control if your content can help improve Bard and Vertex AI generative APIs or future Google AI products. So if you want to disallow Bard from using your content, you specify so in your robots.txt with the user agent Google-Extended. Google won't crawl from Google-Extended, Google will still crawl from its normal Googlebot or other bots. But using Google-Extended will communicate to Google not to use that content for Bard or other AI Google projects. A Google spokesperson told me, "Google-Extended will tell Google not to use the site's content for Bard and Vertex AI generative APIs." "For Search, website administrators should continue to use the Googlebot user agent through robots.txt and the NOINDEX meta tag to manage their content in search results, including experiments like Search Generative Experience," Google added...

A new Google Analytics is coming to town, and it’s time to get ready! This new Analytics will replace the good old Universal Analytics on the   1st of July, 2023 . So if you haven’t started with Google Analytics 4 yet, don’t put it off any longer. Because from July on, your Universal Analytics will no longer process any new data. You will have to have your new analytics set up to make sure you keep collecting data! In this post, we’ll tell you more about what you can expect from Google Analytics 4 and how to prepare for it. Why set up your Google Analytics 4 now? A few years ago, Google first mentioned Google Analytics 4. The reason for creating this new type of analytics is the complexity of collecting and analyzing data. People’s online journeys are becoming more intricate (and spread over several platforms or devices). In addition, privacy is becoming increasingly important in how you collect data. It’s good to know this new property can happily coexist with your current Analyti...

Google uses automated ranking systems that   look at many factors and signals   about hundreds of billions of web pages and other content in our Search index to present the most relevant, useful results, all in a fraction of a second. We regularly improve these systems through  rigorous testing and evaluation  and provide notice of  updates to our ranking systems  when those might be useful to content creators and others. This page is a guide to understanding some of our more notable ranking systems. It covers some systems that are part of our core ranking systems, which are the underlying technologies that produce search results in response to queries. It also covers some systems involved with specific ranking needs. You can also visit our  How Search Works site  to understand how our  ranking systems , combined with other processes, work together so that Google Search delivers on our mission to organize the world's information and make it u...