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7 Lessons for Millennials Who Are Afraid of Cold Calling

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How could there be anything worse than phoning a total stranger, interrupting their very busy day and then trying to sell them something? Most of us have been on the other side of those calls, getting a call randomly, answering it and someone you’ve never spoken to before starts asking you questions and trying to sell you something.  Millennials feel this pain more than most. They’ve received more of these calls than any generation before them and have been brought up to feel bad about interrupting people. Think of all those times your mum would tell you not to interrupt people and then bam, suddenly it’s your job! Cold calling might not be your favourite sales activity but it delivers results, consistently and there are few sales activities that can match it. If you want to succeed in sales the this is a task you need to master. InsideSales.com  recently found that  to hit their targets, sales development reps performed an average of 94.4 daily activities, 35.9 of which we

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