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Google Warns Using Meta Refresh May Lead to Wrong Content Getting Indexed

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Google’s John Mueller warns site owners using meta refresh that doing so may lead to the wrong content getting indexed. That can happen because Google treats meta refresh as a redirect, meaning the page that the user ultimately lands on is the one that will get indexed. Site owners may run into problems using meta refresh in certain instances. For example, if an online store uses meta refresh to send a customer from a product listing page to a payment page. In that example, using meta refresh would be problematic because the payment page would get indexed and not the actual product page. Mueller addressed this topic when a question came up in a recent Webmaster Central hangout, where a person asked: “Some sites are using meta refresh after 5 seconds and redirecting the user to a payment page from the content. In this case does it impact their ranking? I still see their pages indexed with content behind payment, and Google User can’t see the content. What is Google’s re

All About URL Redirection in SEO

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Redirection is the process of forwarding one URL to a different URL.  What is a Redirect? A redirect is a way to send both users and search engines to a different URL from the one they originally requested. The three most commonly used redirects are 301, 302, and Meta Refresh. Types of Redirects 301, "Moved Permanently"—recommended for SEO 302, "Found" or "Moved Temporarily" Meta Refresh  301 Moved Permanently A 301 redirect is a permanent redirect which passes between 90-99% of link equity (ranking power) to the redirected page. 301 refers to the  HTTP status code  for this type of redirect. In most instances, the 301 redirect is the best method for implementing redirects on a website. 302 Found (HTTP 1.1) / Moved Temporarily (HTTP 1.0) Some of Google's employees have indicated that there are cases where 301s and 302s may be treated similarly, but our evidence suggests that the safest way to ensure search engine

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